Our distinguished CMO panelists include Donna MacFarland, Senior Vice President, and Chief Marketing Officer, Retirement Plan Services at Lincoln Financial Group; Michael Brenner, Vice President of Marketing and Content Strategy at SAP and Mark Samuels, Chief Marketing Officer at SEI.
The discussion will be moderated by Peter Fader, professor in the Marketing Department at Wharton and Co-Director of the Wharton Customer Analytics Initiative.
A light breakfast will be served and an opportunity to interact with our panelists and other attendees follows the discussion.
This event is brought to you by the Marketing Alliance of Philadelphia – a cooperative effort of the Philadelphia Chapter of the AMA, the PhillyDMA, BMA of Philadelphia and MENG – the Marketing Executives Networking Group.
The Union League requires all attendees to wear business professional attire.
We like to acknowledge sponsorship support for this event from Goodman Marketing Partners.